FOOTFALL LTD

Through people counting hardware and retail reporting cloud-based software Site Analytics, Experian FootFall provides retailers with the data to make more informed, better decisions for the success of their business.

Retail businesses have long been using people counting as a method of better understanding their business success by monitoring the number of people entering a store. Experian FootFall takes this further by providing more data and more insight through Site Analytics and its consultancy services.

Through people counting, retailers can better understand:

- When customers visit a store

- How they move through the store

- Most profitable times and days

- How best to assign staff for optimum performance i.e. busy periods vs quieter times

- Cart abandonment

- Average spend

Site Analytics from Experian FootFall provides all of this and more - reporting on offline data as well as online customer behaviour to provide you a full view of your retail business.