Shanghai Zhiyuan International Trading Co., Ltd.

Our purpose:

We will provide branded products and services of superior quality and value that

Improve the lives of the world's consumers. As a result, consumers will reward us with

Leadership sales, profit, and value creation, allowing our people, our shareholders, and

The communities in which we live and work to prosper.

Brand =good quality + good service

We are all leaders in our area of responsibility, with a deep commitment to deliver

Leadership results.

We have a clear vision of where we are going. We focus our resources to achieve

Leadership objectives and strategies.

We develop the capability to deliver our strategies and eliminate organizational

Barriers.

Enterprise= creation + individuality

We are determined to be the best at doing what matters most.

We have a healthy dissatisfaction with the status quo.

We have a compelling desire to improve and to win in the marketplace.

Emotion = customers reliance + employees confidence

We have confidence in each other's capabilities and intentions.

We believe it is the responsibility of all individuals to continually develop

Themselves and others.

Our goal is to build strong partnerships with our customers

We put our customers needs at the center of our actions C in everything from

Product innovation to the creation of comprehensive infrastructure solutions.